Dr Benjamin Toff is a Senior Research Fellow at the Reuters Institute and leads the Trust in News Project.
He retains a partial faculty appointment at the Hubbard School of Journalism & Mass Communication at the University of Minnesota.
He studies public opinion, political communication, digital media, and changing journalistic practices. Among his projects in collaboration with the Reuters Institute is in-depth examination of “news avoidance” and infrequent news use among audiences in the UK and elsewhere. He is also working on a book manuscript focused on the use of public opinion surveys in news coverage of American politics.
Dr Toff received his doctorate in Political Science from the University of Wisconsin-Madison and a bachelor’s degree in Social Studies from Harvard University. He was a postdoctoral Research Fellow at the Reuters Institute from 2016-2017. Prior to his academic career, Dr Toff worked as a professional journalist, mostly as a researcher at the New York Times from 2005-2011.